Home/Authors/Tim WuAuthorTim WuBooks, tags, and list pathways readers use to discover this author.Common TagsMedia & CommunicationsTech IndustryMarketing ResearchHistoryBusinessEconomicsSociologyBooksThe Attention MerchantsTim WuBest Lists Featuring Tim WuWhy Platforms BreakBooks that explain how social platforms scale, degrade, and fail, from the attention economy and algorithmic amplification to the governance gaps that leave billions exposed when the infrastructure buckles.Computers & Information Technology BooksMedia & Communications BooksResearch BooksReaders Also Liked& 0 MoreLittle, Brown & CompanySimon & Schuster AudioMargaret O'maraClayton M. Christensen& 1 More