
Book
Iacocca
An Autobiography
Lee Iacocca, William Novak
Random House Publishing Group · Print & ebook · April 3, 2007
Reading lane: Automobile Industry
“Vintage Iacocca . . .
At a Glance
Why This Clicks
Business Under Pressure
A blunt, high-stakes account of ambition, corporate power and Chrysler’s fight back from the brink.
Come here for
- A firsthand view of the automobile industry and its biggest personalities
- The unlikely mix of boardroom maneuvering and national drama
Expect
- Iacocca’s direct, boastful voice, with little patience for understatement
- A sustained business narrative shaped by setbacks and recovery
Book Details
- Authors
- Lee Iacocca, William Novak
- Publisher
- Random House Publishing Group
- Published
- April 3, 2007
- Format
- Print & ebook
- Theme
- Automobile Industry · How Transportation Works
- Reading lane
- Automobile Industry
Affinity
Publisher Categories
Business Lives
Personal Memoirs
Automobile Industry
About This Book
“Vintage Iacocca . . . He is fast-talking, blunt, boastful, and unabashedly patriotic. Lee Iacocca is also a genuine folk hero. . . . His career is breathtaking.”— Business Week He’s an American legend, a straight-shooting businessman who brought Chrysler back from the brink and in the process became a media celebrity, newsmaker, and a man many had urged to run for president. The son of Italian immigrants, Lee Iacocca rose spectacularly through the ranks of Ford Motor Compan...
Read full description
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