{"schema_version":"bf_book_companion_v1","release_id":"20260509T161433Z","book":{"amazon_purchase_url":"https://www.amazon.com/dp/0471356522?tag=bookfrontier-20","asin":"0471356522","authors":["Gordon Bethune"],"book_id":"9780471356523","canonical_url":"https://bookfrontier.com/books/from-worst-to-first-0471356522","cover_image_url":"https://img.bookfrontier.com/9780471356523.jpg?v=20260509T161433Z%3A2026-05-10T10%3A33%3A39Z","description":"The numerous anecdotes alone are worth the price of the book . . . most readers will find themselves asking why everyone doesn't run a business as preached by the chief executive of Continental Airlines.-The Washington Post Book World . . . in an age where managing seems increasingly complicated, some of Bethune's prescriptions are refreshingly straightforward.-Business Week From Worst to First outlines Gordon Bethune's triumphs . . . about the turnaround he's led at Continental, a perennial basket case that's become an industry darling.-The Atlanta Journal-Constitution From Worst to First is [Gordon Bethune's] story of Continental Airlines' turnaround under his command . . . The blueprint has worked . . . Fortune magazine named Continental the company that has 'raised its overall marks more than any other in the 1990s.'-The Seattle Post-Intelligencer All of Gordon Bethune's proceeds from this book will be donated to the We Care Trust, a nonprofit organization that assists Continental Airlines' employees and their families in times of need.","forthcoming":false,"isbn13":"9780471356523","publication_date":"19990830","publisher":"Wiley","slug":"from-worst-to-first","subtitle":"Behind the Scenes of Continental's Remarkable Comeback","title":"From Worst to First"},"discovery":{"categories":{"all":[{"bisac_code":"BUS041000","confidence_band":"high","label":"Management","score":1,"source":"onix_publisher_code"}],"hint":[],"publisher":[{"bisac_code":"BUS041000","confidence_band":"high","label":"Management","score":1,"source":"onix_publisher_code"}]},"genres":[{"label":"Management","score":1,"slug":"management"}],"reader_fit":["Good for readers who enjoy Management","Good for fans of Business","Good for readers who enjoy Management."],"related_lists":[],"series":null,"similar_books":[],"topics":[],"what_you_get":["Reading lane: Management.","Publisher: Wiley."]},"llm_signals":null,"source_presence":{"amazon":true,"book_detail":true,"goodreads":true,"llm_signals":false,"similarity_seed":false},"stats":{"amazon_ratings_count":0,"goodreads_ratings_count":342,"goodreads_reviews_count":29,"quality_score":0.8823}}